Is competition good for business? This is one of the most common questions among entrepreneurs who wish to introduce their products and services in some of highly competitive markets. Research studies show that the most successful businesses in the world do not actually compete with other companies offering same services. This means that competing is just dumb and for sissies.
Instead of wasting your time and resources competing, concentrate on dominate your niche. Most people tend to choose their competitors wrongly and as a result, they end up with same products or achieving the same results. Simply put, competing ends up putting you in the same category as the competitors and lead to loss of creativity.
For example, there are hundreds if not thousands of players in the world but very few has attracted global recognition and become legends. The best were committed and determined to do whatever it takes to break from the crowd and get a higher cutting edge in their respective industries. Their success can only be describing as the dominating force that keeps them miles ahead of the pack.
Some of the most successful managers and entrepreneurs in the world have been quoted stating that competition is merely a waste of time and resource if you have no goal or desire to become the best. Those who succeed and dominate their niche set the pace for the other followers and so they are literally being chased, not doing the chasing.
Philosophers say that most people tend to get too comfortable and contended when they master one art or skill. This is a very dangerous mindset as it hinders one from progressing and learning new skills. This is definitely not the way to greatness. It is highly recommendable to start up another business or learn a new skill if you have mastered all the previous ones. Challenges that you come across as you more to the next level will help you break from the comfort zone so that you can dominate the new field too.
So, how do you start dominating instead of just competing? Here are some golden tips to help guide you successfully through this process.
This is one of the supreme questions that you should ask yourself even before your proceed. For example, become the best salesperson or affiliate marketer in the world. The goals should be attainable, realistic, simple and relevant. While there, come up with a plan on how to achieve each goal or objective and set a time-frame. For example, I want to become the best salesperson within the next six months.
Do not shy away from getting your hands dirty and get down to work on everything and anything that can help you edge higher. There are hundreds if not thousands of reading materials such as books, magazines, brochures as well as MP3s that you can use to gather the much needed information. Go a step further and attend lectures and seminars so as to network and interact with the best in your industry. I can guarantee you that you acquire gold worthy skills and information that will help you become a better person.
Never make a mistake of comparing yourself to other people who are doing the same thing or tried and failed in the past. One way of doing this is by staying laser focused on the unique services or products that you want to offer to the market. Make it unique to stand out from the crowd. The main disadvantage of copying others is that one ends up doing the same mistakes that have been hindering them from progressing.
How will people notice your special skills and capabilities if you do not market yourself? You need to market yourself as an expert in your niche and establish your business as an authority. This will greatly help to enhance your credibility and attract more customers and entrepreneurs who would want to work with you. As you promote yourself, strive to help others along the way as much as possible. Nowadays, there are hundreds of marketing platforms that you can use such as social media and email marketing without having to borrow a loan or withdraw huge chunks of money from your savings.
They say that you should work hard. Well, that might help you succeed but for a short period of time. Instead, you should work hard and smart by doing whatever it takes to get at the top or ahead of everyone else. As you do so, maintain high levels of professionalism, diligence and accountability as you interact with other people.
In the end, you will definitely get critics who will question every move that you make. That is one sign that you are just about to break through the crowd to the winners circle. Bottom line; dominate, don’t compete.